WHAT’S IN THE BOWL MATTERS

BLUE BUFFALO

Every dog has their quirks. Maybe it's greeting every guest with a slobbery toy. Having personal beef with the vacuum cleaner. Knowing the sound of a crinkling cheese wrapper better than their own name.

No matter what quirks your dog has, this new campaign for Blue Buffalo Life Protection Formula was made to celebrate all the wonderfully weird things that make your dog special while showing that better nutrition helps protect everything that makes them, them. 

MADE WITH

Cat Zelenka, Hanna Wittmark, and Kate Baynham at Goodby Silverstein & Partners. Directed by Gia Coppola and shot by Adam Arkapaw with the Director’s Bureau. Photographed by Randal Ford.